Info For Nonprofits

Net Tuesday Vancouver is excited to announce NetSquared Camp 2012, an intimate gathering of Vancouver’s online campaigners. This unconference will be a chance for our community to gather and share our hard-won best practices, war stories, and victories!

The event will be held at The Hive on Saturday, April 28 and admission is $20.

There are just 80 spots available, so please RSVP soon to ensure you get a ticket.

Tickets and more information: http://netsquared2012.eventbrite.ca/

Hope to see you there!

functions and network effectively with opinion leaders and nonprofit leadership. Project Management - Ensure timely execution of integrated community affairs plan within budget. - Identify appropriate financial resources to execute plan. -...

The Division of Information Technology (DoIT) provides information technology services to UW-Madison, UW campuses and UW System. This position is located in Systems Engineering & Operations, Digital Publishing & Printing group. This...

to clients in the corporate, government, and healthcare/nonprofit markets. FASCore, LLC, a Great-West affiliate specializes in retirement plan recordkeeping and administration. Great-West's Individual Markets group provides life insurance...

We're excited to announce that the Technology Leadership Academy is returning in 2012. Even better, thanks to the generous support of Google and the Andrew W. Mellon Foundation, we're able to offer the Academy at no charge to qualifying organizations.

The Academy gets at the very heart of what NTEN does. We believe that with improved tech leadership, nonprofits like yours will provide more and better programs, inspire more communities, and involve more volunteers to share their time.

> Apply by February 24th!

With improved tech leadership, our sector will be stronger, more responsive, and create more impact than ever before.

That's what the Academy is all about. You'll learn from top nonprofit leaders like Kivi Leroux-Miller, Laura Quinn, and Dahna Goldstein. By the end of the course, your organization will be prepared to use technology – in every department – to deliver impact, not just efficiency.

> Learn more and apply today!

We hope that you'll apply.

This week, our members are releasing new fundraising tools, hosting workshops, and even awarding grants. While we’re encouraged by some statistics our members released regarding nonprofits and technology, we’re also thrilled that anyone could like us this much:

Thank you so much for all your help in the NTEN Champions Fundraising Campaign, Corey Pudhorosky!

Have more news to share? Drop us a line or include your links in the comments!

Charity Dynamics released statistics that made everyone here at NTEN excited! A survey of their clients indicates that nonprofits are going to focus on social media and mobile strategies in 2012. We can’t wait to see, hear, and learn from all the innovative ways nonprofits implement their plans.

On February 9th, Health Equity Initiative is offering a workshop for nonprofits. If you’re interested in new media and health care, you may want to register for their workshop: Evaluating Outcomes of New Media-based Public Health and Health Communication Programs!

The CTK Foundation is asking you to nominate a “Hero with a Heart,” and give them a chance to win $5,000 – a simple thanks for the hard work that they do. Nominate your hero with a heart today!

I mentioned a few weeks back that Causes was releasing new fundraising tools for their platform. Well, the details of those applications are now available – and include integration with Facebook’s Timeline!

Microsoft announced the winners of the Imagine Cup Grants program, a three-year, $3 million competitive grant program for student technology and social entrepreneurs. Teams in Croatia, Ecuador, Jordan, and the United States were awarded $75,000, software, cloud computing services, solution provider support, and access to other Microsoft resources.

Anything we missed? Share your links in the comments!

Last week Google announced their new privacy policy to the world. The changes in the way that Google combines and uses information one shares with its services is effective in less than a month, on March the 1st. There is a few absolutely basic facts that every Internet user (be it a Google ID user or not) should be aware of in the context of the change, and I will try to brief them here. I would love to learn and understand how exactly non-profit organizations will be affected by the new policy -- I understand that this is a very complex issue, and it is still hard to distill how this situation will be different and unique for the civil sector in particular. It doesn’t make the questions any less important or urging for an answer though. The new Google Privacy Policy run about 10,000 words, and I strongly recommend the read.

Starting March 1st any information that Google engines tracked so far, and used for customizing a specific tool of your use (e.g. you must have noted the search results being differently positioned based on how you used the engine before) will be now available almost across the entire spectrum of Google products: “If you're signed in, we may combine information you've provided from one service with information from other services (...). In short, we'll treat you as a single user across all our products, which will mean a simpler, more intuitive Google experience.”-- Google's director of privacy, product and engineering, Alma Whitten wrote in a blog post. 

 

Intuitive Experience vs. Privacy Violation

 

Whitten’s creativity goes further and can be very specific: “Google will be able to provide reminders that you’re going to be late for a meeting based on your location, your calendar and an understanding of what traffic is like that day” -- she wrote. The policy will obviously apply to mobile Internet use, particularly in case of any Android phones, and e.g. a new Kindle Fire. Because you have to sign in to your Google account to do anything except for browse the Web and make phone calls, Google will be able to track practically anything you do on your phone using Google services. 

For many life might become simpler with all the data as well as big data being processed and customized for them by Google -- there is an upside of the change that will add to a Google user experience. However, the levels of your somewhat enthusiastic attitude towards the changes differ according to how much you are willing to share with Google, and how strongly you are inclined to believe in their “don’t be evil” motto. Google pointed out that cookies and 'identifiers' will not be tagged to sensitive categories, such as those based on race, religion, sexual orientation or health. Google has done a great job explaining the change through articles, blog posts and various following the announcement.

 

Coming This March -- Steady?

 

The policy will come to life starting March 1. If you already are a Google ID user you can’t really opt -out. Google can only integrate your information if you are signed in. For example, if you’re signed in to your Gmail account on one tab, and then decide to look up a clip on YouTube on another tab without signing out of your e-mail, the data will be integrated. If you sign out or look up a YouTube clip on a different browser, the data won’t be integrated. 

Another thing, that I would strongly encourage you to do is to take a closer look at your Google privacy settings. As the policy itself advices you can:

• Review and control certain types of information tied to your Google Account by using Google Dashboard.
• View and edit your ads preferences, such as which categories might interest you, using the Ads Preferences Manager. 
• Use Google editor to see and adjust how your Google Profile appears to particular individuals.
• Control who you share information with.
• Take information out of many of Google services.

 

In the end, last but not least, you can always pull out your data from the Google Services. To learn more about liberating your data check out the Data Liberation Front manual. 

 

What Does It Mean For NGOs?

For these who have been observing Google development, and their struggle to monopolize the Internet, the policy change shouldn’t come as a surprise. Nevertheless, it does come as a statement, and should be re-thought by these who wish to be informed Internet users. Apart from asking ourselves questions about how to navigate through the Google changes, we should also take time to decide what should be a stand of a non-profit organization we represent -- work or collaborate with. How will the organizations stakeholders be affected by us using Google tools? How to avoid Google when working on a cloud? Is there a way back?

 

For these who fear the changes there are always, admitteddly less user-friendly but privacy sensitive, open source collaboration tools and platforms such as Etherpads, Zoho (commercial solutions) andalternative social media tools like Diaspora or Identica. In addition, in the shadow of the policy change Microsoft sensed an opportunity to fish for new clients, and claims their products are safer and treat your data with more respect. To see how subtly Microsoft wants to convince you to leave Google for them check this, ironically, youtube video. 

 

What Is Next?

It is probably too early to know how Google privacy policy will drive the change in how we use the Internet, and probably the majority of the users will stay with Google nevertheless.

What will you do? Will this change affect you? Were you heavily  relying on Google product.

Share your thoughts, emotions and questions in the comments or poke us via our social media channels.

 

 

Learn More:

• Read the New Privacy Policy
• Read Alma Whitten Blog Post
• Check Out the Data Liberation Manual

The Nonprofit Quarterly | @npquarterly | Washington Post Chairman to Donate $45 Million in Facebook Windfall to Education: Donald Graham, the chairman of the Washington Post Company, probably does not really need the $46 million windfall he got from the Facebook IPO filing yesterday. So, Graham plans to keep his shares for now but says he will donate them to three education-related charities in the D.C. area when he leaves the Facebook board,

Heroes with A Heart Grant Recognizes Unsung Nonprofit Heros – Guest Post by John Haydon

If you’re like most people, you get most of your inspiration from people who are quietly changing the world each and every day. They’re not on the front page of the newspaper, and they’re not mingling with the Gates and Buffets of the world. They’re everyday people like you and me who have shown extraordinary commitment to making this world better than when they found it.

The CTK Foundation “Heroes with a Heart” Grant Award asks YOU to nominate a “Hero with a Heart,” and give them a chance to win $5,000 – a simple thanks for the hard work that they do.

What are the details of the “Heroes with a Heart” Grant?

Here’s an overview of awards the CTK Foundation will offer and details on how you can nominate your Hero:

• $15,000 for Three Heroes One Hero with a Heart from each of the three categories of Health and Human Social Service, Animal Rights and Environmental Protection and Arts and Literacy will be awarded $5,000 USD and a professionally produced video about their affiliated nonprofit for use in public awareness or education.
• $1,500 for One Hero The CTK Foundation will also be offering a $1,500 (USD) President’s Choice Award (the Susan Lee Winter Grant Award) for an individual working to provide creative and innovative approaches to HIV/AIDS education or prevention.
• Blogger’s Choice Award Lastly, there will be a Blogger’s Choice Award of $1,000 (USD). The CTK Foundation will choose a blogger (hopefully Beth) who will hand-pick one winner from any category.

Applications for all Heroes with a Heart grant awards open on Wednesday, February 1st, 2012 and close Wednesday, February 29th, 2012 at midnight.

Finalists will appear on the CTK Facebook page for public voting during April and winners will be announced on May 1, 2012. This award is open to registered nonprofits or charities of all types and sizes, worldwide.

Go to www.communitytech.net/foundation to nominate your Hero with a Heart today!

For regular updates on the Heroes with a Heart Grant, check out the CTK Facebook Page.

Good luck, Heroes!

John Haydon blogs about social media tips and tools here and is the co-author of Facebook for Dummies.   This post was originally published here.

 

Please post your nonprofit marketing position here — FT or PT staff, consulting or internship opportunities.

NEW OPPORTUNITIES

1) Associate Director, Partnerships Marketing & Communications
The Michael J. Fox Foundation for Parkinson’s Research (New York, NY)

2) Cause Marketing and Event Production Specialist, Wholesome Wave (Bridgeport, CT)

3) Communications Intern, CNT Energy (Chicago, IL)

4) Communications Associate, Independence Care System (New York, NY)

5) Communications Coordinator, Cystic Fibrosis Foundation (Bethesda, MD)

6) Communications Director
Mountain Association for Community Economic Development (Berea, KY)

7) Director, Membership and Marketing
Girl Scouts Western Pennsylvania (Wexford, PA)

8) Director of Communications, Philadelphia Futures (Philadelphia, PA)

9) Director of Development and Marketing, Roundup River Ranch (Avon, CO)

10) Director of Global Marketing and Programs, The Northwest School (Seattle, WA)

11) e-Marketing Specialist, BoardSource (Washington, D.C.)

12) Events and Marketing Assistant and Marketing and Development Intern
Network for Teaching Entrepreneurship (New York, NY)

13) External Communications Manager, Theatre
Black Philanthropic Alliance (Washington, D.C.)

14) Global Communications Manager
Global Buildings Performance Network (Paris, France)

15) Interactive Marketing Client Manager and Online Campaigns and Marketing Director
Beaconfire Consulting (Arlington, VA)

16) Internship, American Wind Energy Association (Washington, D.C.)

17) Internship (mutiple opportunities), National Grange (Washington, D.C.)

18) New Media Account Executive, Anne Lewis Strategies (Washington, D.C.)

19) Outreach & Media Manager, Small Business Majority (Columbus, OH)

20) Remote Marketing and Communications Specialist
nonprofit provider of climate solutions (Telecommute)

RECENT OPPORTUNITIES

Nonprofit Marketing Jobs — January 27, 2012

P.S. Post your open positions - Submit your jobs here, today!

New survey reveals "a profound change in the way charities manage IT". - Civil Society - IT - News - providing news and in-depth coverage of charities, voluntary organisations and not-for-profits: A major study by Charity Finance magazine has discovered that the traditional perception of many charity IT professionals as ‘techies’ is set to change as more charities look to outsource software and hardware to external providers or cloud based solutions. Instead the charity IT team of the future will focus on the strategic management of data and information, as well as taking on a more commercial guise in managing multiple external suppliers.

Technology is 90% Psychology | NTEN: If you've ever implemented a technology project at a nonprofit, you know it's true: technology is 90% psychology. Success rarely hinges on the hardware and the software; technology hinges on the humans involved.

Business Administration or Accounting CPA preferred Prior nonprofit experience Prior management experience In order to ensure a quick response to your inquiry; when applying on-line for this role, kindly include the following information:...

Read the main story here

The story of Komen for the Cure’s (Komen) defunding of Planned Parenthood (PP) continues to roll, and I wanted to update you before stepping back to see how things evolve. I’ll share my thoughts with you again in a few days, once I get some distance from the story.

Update, 8pm Feb. 2, 2012
1) The groundswell of support for access to quality health care for women continues to grow:

• Women’s health groups, lawmakers and some of Komen’s own affiliates have asked Komen to reverse its defunding.
• Donations to PP are flooding in, with more than $400,000 in gifts w/in 24 hours of donation. NYC Mayor Michael Bloomberg donated $250,000.

2) Komen’s leadership team is crumbling, with resignations in from Mollie Williams, Komen’s top public health official; Deb Anthony, Executive Director of the affiliate in Los Angeles County; and more. I’m concerned about this in terms of all the good work Komen does.

3) Komen CEO Nancy Brinker is showing her elitist colors while remaining out of touch with the foundation of improved health—equal access to quality health care for all . She gave a disastrous interview with Washington Post blogger Sarah Kliff, in which she changed her justification for the defunding (“First and foremost, it doesn’t really have anything to do with that,” she said, adding that she didn’t know “very much” about the investigation because she works “20 hours a day focusing on our mission,”) and shared her hope that “this distraction will quickly go away.”

Trust is earned, not given, Nancy. And quality health care for all is NOT a distraction. Three strikes you’re out!

Media trainers, I think this is a red-hot opportunity for you.

Update, 4pm, Feb. 2, 2012
The latest is that Komen has finally “responded” with this video, which is a complete failure in terms of positioning them in a favorable light. In refusing to acknowledge the hotbed issue of abortion services (provided by PP) that is at the very core of their defunding, and neglecting to address their decision head on, they triggered doubt and unease.

How would you advise Planned Parenthood to continue to build momentum, and Komen to repair its reputation? Please share your thoughts here.

the "nuts and bolts" of running a dynamic, fast-growing nonprofit organization with branches in Riverside Park and Washington Park, including: 1) ensuring the UEC programs and operations have adequate volunteer support, 2) ensuring a...

Brett Meyer Communications Director NTEN Nearly 90 million Americans use their phone to read email. If you don't improve your email template, you may be ignored by a large part of your audience.

If you've been been putting off accepting the growing reality that people read the messages your organization sends on mobile devices, stop right now. Just stop it.

ComScore reports that nearly 90 million Americans use their phone to read email – and that number grew by 28% over the past year. Mobile is no longer something we need to worry about at some point in the future. To ensure that we're getting our messages out effectively, we need to address it right now.

Fortunately, it's pretty easy to get started.

Karl Hedstrom IT Director NTEN While communications styles may clash, we still need to find ways to work together. Knowing what your own style is may help.

We all have different communication styles. Often, they clash. It's an issue we all deal with in our workplace to some extent. Yes, even at nonprofits. 

I recently attended a workshop during the EDUCAUSE Institute New IT Managers Program, where we took one of the myriad of tests that help determine your primary communication style. For this particular test, explained in much more detail here, the different styles were:

• Thinker (Structure, logic, organization, problem solving)
• Feeler (Expression, human interaction, projecting feelings)
• Intuitor (Imagination, theory, envisioning, speculation)
• Sensor (Doing, competing, getting results)

This is a Education / Training position in the Nonprofit Charitable Organizations industry ... job search starts here. www.bilingualjobfair.com keywords: nonprofit charitable organizations, education, training,...

Update here
Susan G. Komen for the Cure (Komen) has struck out again. Komen has acted imperiously and (much worse) carelessly against the best interests of its core stakeholders—women who benefit from its support of breast cancer screening, treatment and research—to please its major donors and nurture its political connections.

In jettisoning its mission to improve women’s health, Komen opened up the door for the ready-to-roll Planned Parenthood (PP) to step in and mobilize the network of supporters it’s nurtured and energized over recent months, who then recruited their friends and families (instantaneously, via social media) into a movement to protect women’s right to good health care—all in two days!

Busted nonprofit brand, Komen, yet again. Komen busted their brand in partnering with Kentucky Fried Chicken (dig into my case study and follow-up article and you’ll see what I mean), next in suing other organizations with “cure” in their organizational or program names, and now this. Three strikes you’re out.

Here’s What Happened

Here’s how the story is evolving:

• On January 31, 2012, the AP reported that Komen was stopping grants to Planned Parenthood. The grants were for breast screening for low-income women.
• Komen based its in its new policy preventing grants to organizations under investigation. PP is under investigation in Congress. But the holes in this justification are huge. Here’s one: Komen is funding another organization under investigation—Penn State—to the tune of $7.5 million.
• In an immediate response to this announcement, Planned Parenthood released a fundraising email to its network, which was already focused and energized by the extensive network-building PP has put in place over recent months. You can see PP’s email here.
• PP’s Stand with Planned Parenthood network took it from there to kick start a broad, outraged but hugely-productive response that swamped Facebook and Twitter. Social media tools plus the timeliness inherent in website and blog publishing enabled this groundswell of response to scale instantaneously.
• Meanwhile, radio silence from Komen. No proactive statement to take an active role in the conversation, no responses to the major news media, disappointed supporters or colleagues in the field. Nothing. (Update: Finally, 24 hours later, Komen released a guarded video featuring CEO Nancy Brinker. Brinker attempted to refocus the conversation on Komen’s care for women, but her stress on the organization’s trustworthiness and her caution to avoid dangerous distractions from the work at hand are laughable. She fanned, rather than diminished, the fire.)
• Planned Parenthood and its network filled this silent space with information on what happened, the relevance of the key issue (all womens’ right to quality health care) and what to do. Social media channels enabled the response (80-to-1 anti-Komen, pro-PP, according to Kivi Leroux Miller) to scale exponentially at a record-breaking rate.

Take a look at Kivi’s post for an overview of the conversation on social media and Beth Kanter’s online bulletin board of responses to Komen Can Kiss My Mammogram, the online fundraising campaign set up a.s.a.p. by Allison Fine.

How Komen Made Its Own Mess

“It is unconscionable that Komen would pull the healthcare rug out from under thousands of women who have no place to go but Planned Parenthood for breast exams and breast cancer-related treatment. It’s even more unconscionable that the winners of this decision are the corporate shills who will have that much more money to slap pink ribbons on yogurt and mixers in the name of breast cancer awareness.

“Mission accomplished, Komen. We are now aware of breast cancer. And now we are also aware that the Susan G Komen Foundation is more about bringing awareness to Susan G Komen and its corporate benefactors than it is about “Racing for a Cure”. Last I checked, a pink breast cancer awareness toaster isn’t a substitute for affordable chemotherapy, ” says The Guardian’s Lizz Winstead. And I couldn’t say it better.

Then Komen made it even worse by staying silent for so long, declining even interviews from major media. In doing so, and then saying not much of anything in its statement, they enabled PP to fill ears, eyes and minds,“ accidentally re-brandeding themselves as an anti-abortion organization,” according to Kivi Leroux Miller.

Komen’s failure to be honest, consistent and direct about the driver for the defunding undermines all their good work on women’s health issues, while staying out of the abortion issue morass.

What’s worse is that this behavior—refusing to be open, clear, direct and consistent about its decision making—is a pattern not a one off. Three strikes you’re out!

Komen underestimated the intelligence, focus and passion of its audiences, including those who love any woman anywhere. That’s lot of trust to lose.

How Planned Parenthood Triumphs, and So Do Women

Planned Parenthood’s PR team, well-schooled in dealing with pushback, is clearly stomping all over Komen, who was not ready for the backlash its received. PP is headed to surpass the Komen grant dollars it lost, and has generated significant support and publicity as it fills the gap.  It looks likely that PP will be able to continue providing its breast cancer services. Let’s hope so

But that’s just the tip of this iceberg. Planned Parenthood’s triumph comes from these strengths. It was (and is):

• Ready and waiting: PP is experienced in crisis management and has mobilized a strong team of grassroots advocates ready to go.
• Skilled in crisis management skills and tools: Crisis management 2012 necessitates social media focus, skills and network development. PP had all three in place which enabled the controversy to jump from a operational snafu to a national outrage within minutes.
• Honest and real: PP sticks to its brand—putting women’s health first—now and forever. I trust them now, I’ve always trusted them and I bet I’ll trust them tomorrow.

I ‘m eager to see how this controversy plays out and will keep you updated.

How would you advise Planned Parenthood to continue to build positive momentum, and Komen to repair its reputation? Please share your thoughts here.

Here’s more of Komen’s busted branding:

Part 1: Busted Nonprofit Brand: Anatomy of a Corporate Sponsorship Meltdown (Case Study)

Part 2: Guarding Your Nonprofit Brand and Guiding Your Marketing Partnerships: Principles to Follow

 

This webinar to happen on Feb 9 is the second one in the TechSoup Digital Storytelling series. It will provide you with great tips for shooting your video, and will be run by David J. Neff.  You'll learn:
 
• What equipment is right for your organization
• How to set up a good shot
• Considerations for capturing indoor, outdoor and event footage
 
David J. Neff is the Co-Founder and CEO of Lights. Camera. Help. He would say that he is a author, teacher, speaker, blogger, network weaver, and social media scientist. For over 10 years he has been helping people and nonprofits focus on doing good all across the world. He did this through 9 years at the American Cancer Society as the Director of Web, Film and Interactive Strategy. While there he started their film and documentary department. David also shot a full-length documentary and owned and operated a film production company here in Austin, TX. @daveiam
 
Be sure to check out the TS Digs page for more information:  http://www.tsdigs.org  

Details:

• Date: Thursday, February 9
• Time: 11 a.m. Pacific (2 p.m. Eastern)
• Capturing Your Story on Camera   
• Register: https://www1.gotomeeting.com/register/179411545